Promotional videos are often more effective at advertising compared to email or messages. Videos capture attention better and allow for an emotional connection. 

These videos offer captions, are visually appealing, and  a call to action, where they are encouraged to join the class. These videos offered animation, triggers, and transitions for enhanced visual design, as well as incorporating Universal Design for User Experience like visual contrast, DEI&B and captions. 

Impact: 75% of survey responders said they were "more likely to sign up for a course with a promotional video".

• How to put my knowledge and skills into practice.

  • Producing project deliverables that create a positive impact for employees growth within the company.

• How to adapt to new teams and working environments.

  • I found that placing an emphasis on getting to know my team, and others in the organization, made it easier to identity ways I could offer the most support in achieving the greatest impact. 

• Getting more comfortable with data.

  • Learning how to backup my work with supporting data, becoming data-fluent, and knowing hot to interpret data to identify best solutions and practices.

• Gained a variety of technical skills and new programs.

  • Collaborated with team members to gain understanding of programs like Intellum, ClipChamp, Vyond, etc… 

• Confidence in myself.

  • I have a better understanding of my capabilities, what value I can offer the organization and the team. I have grown on a personal level as well in being more comfortable with change.